Education & Professional Development
Charlse Kabue
VP Marketing
Function: Integrated marketing & public relations for member acquisition, retention, sponsorships, align to brand guidelines & global marketing strategy
Docket Strength:
Charles Kibue, Sylvia Wangui, Faith Kemboi, Sarah Mitambo,Barbara Nyambura
✔ Key achievements 2022
- Training with netfund
- Visibility membership drive
- Successful professional awards
- Sponsorship
- Marketing processes
- Merchandise sales
- Budget support
- New Networks for potential sponsorship
Docket Plans 2023
Goal: “Overall recognition/Visibility and influence in the industry”
- Increase media presence for marketing opportunities.
- Chapter positioning, branding and public relations (email, Mainstream Media, social media & newsletter).
- Lobbying for visibility-Construction Industry and Counties.
- Optimize events that align to project Management for new networks and recognition